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Business Week / Website Makeover
Business Week called on Catalyst to help a small business get the most out of their Yahoo store.  We evaluated the site's design and usability and make specific recommendations for improvement.  We also designed a more attractive and functional homepage.  The business owner was so pleased with our results that she implemented our new design exactly and has been experiencing higher conversion and customer satisfaction as a result.
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InfoWorld / Interview with Nick Gould
An incisive, groundbreaking interview with Catalyst CEO Nick Gould.
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Internet.com / Designing Your Site for the Frequent Flyer
Alexis Gutzman's excellent review of Catalyst's white paper "Surviving the Adolescent Internet -- Sites Should Reward Frequent Users."  Click here to download the white paper.
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Fast Company / Your Job is Change
Catalyst CEO Nick Gould profiled as a "change agent" in Robert Reich's article in Fast Company.
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