Welcome to CoFactors, the research + development crucible for Catalyst Group Design. Here, we expand and codify our observations and experience independent of clientdriven situations. Our position as consultants gives us an exceptionally broad view of the Web and interface design issues + culture. Feel free to link to our blog, send feedback, download white papers or even to read about developments in our own business.

 

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Today is October 18, 2006

Another Reason to Sleep More

“Let me sleep on it…”

Think about the last time you said that. Chances are, when you said it to someone you really meant one of three things:

1) “Please leave me alone, I can’t talk to you about this problem anymore. You are making my head hurt.”

2) “I have absolutely no idea how to make this decision but I don’t want to seem lame.”

3) [I’m doing a karaoke version of Meatloaf’s Paradise by the Dashboard Light]

It turns out, however, that sleeping on it may be the best way to make complex decisions. Full Article »

Just Plain Cool

Recently, while sick in bed with nothing better to do, I VoD’d “The Island” — which is a weird sort of mix between Gattaca and Logan’s Run. In one scene, a character conducts a videophone conversation by slotting his cell phone into a small tabletop dock. The phone beams a large image of the other party onto the wall and, presumably, points a camera up at our hero so that his face can be seen on the other end. That struck me as pretty cool, even in my sick, semi-conscious state.

Full Article »

Our Usability Testing Lab

Towards the end of last year, we worked hard to complete construction of our in-house testing lab and I’m very happy to be able to announce that the lab is now finished and open for business! Here are some photos (click to enlarge):


Full Article »

Look what we found

Jon remembers being interviewed for this article, but we somehow missed it’s publication. Ah, oops.

Our work for Choice Hotels was complete a couple of years ago, but we’re obviously very pleased to have been included in this article about the results. We think it’s a good read. Hope you agree.

What Design can do

“That computer is just like Nama’s…”

My wife and I are proud parents and I’ll freely admit that we are predisposed to be amazed and impressed by the things our 2-year old daughter Sophie (shown here in an incognito breakfast moment) does and says.

But the above quote really threw us for a loop. Not (for a change) out of parental pride. Full Article »